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Xavier GUERIN
“Logic will take you from A to B. Imagination and audacity will take you where you want.” Albert Einstein
Artificial intelligence is now profoundly transforming the way businesses operate, innovate, and make decisions.
Thanks to predictive analytics, intelligent automation, and the power of algorithms, organizations are accessing unparalleled performance.
In this data-rich environment, leaders have tools that can process massive volumes of information in record time, providing them with insights that were previously inaccessible.
And yet, at the heart of this technological revolution, one truth remains unquestionable: organizations need human leadership more than ever.
AI optimizes, anticipates, executes; but it does not replace vision, empathy, or the ability to mobilize around a meaningful project.
“The machines are logical. But leadership is emotional.” — Simon Sinek
This unprecedented technological shift imposes a new responsibility on CEOs: that of bringing together two forms of intelligence: that of bringing together two forms of intelligence:
It is in this fertile tension that the future of businesses is now being played out.
Executive coaching therefore appears to be an essential strategic lever.
It provides a space for reflection, alignment, and development where leaders learn to adjust their posture, develop emotional intelligence, and strengthen their ability to adapt.
In a world where technological tools evolve faster than organizational cultures, coaching makes it possible to reintroduce stability where uncertainty reigns.
The integration of AI into managerial practices is not without generating fears.
Many employees express their discomfort with increasing automation, the dilution of roles or the fear of a loss of autonomy.
A manager who is not prepared to manage these concerns risks weakening the cohesion of his teams.
Conversely, a leader trained in coaching will be able to recognize and welcome these fears, by creating an environment of psychological safety conducive to dialogue.
He will also know how to explain the limits and uses of AI tools, clarify responsibilities, and give everyone a sense of usefulness and belonging.
In this context, so-called Power Skills, long described as “secondary”, are becoming a key factor in sustainable performance.
Critical thinking, adaptability, active listening, clarity in communication, the ability to inspire and decide wisely: All of these human skills cannot be coded into an algorithm, but they are essential for technology to be used ethically and efficiently.
“Empathy is now more valuable than expertise.” — Daniel Goleman
The most advanced companies have understood this: they are investing in the development of human leadership to support their digital transformation.
Coaching then becomes a vector of culture, a catalyst for change, and a training ground for complexity.
It allows CEOs to bring out strategies that are truly embodied, understood and supported by their teams. It promotes flexible, aligned and resolutely forward-looking governance.
It's not about resisting technology or ideologizing it. It's about making them an ally, by staying in control. And that requires trained, lucid, and deeply human leadership.
“It is not robots that will replace humans, but humans who will be able to collaborate with robots,” recalls Garry Kasparov, former chess champion and pioneer of human-machine partnerships.
In short, artificial intelligence gives human leadership a new power. It frees up time, automates operations, and clarifies certain decisions.
But it will never replace the role of the leader as a bearer of meaning, guardian of culture and architect of human relationships.
This is why leadership coaching, far from being a luxury or a comfort tool, is a strategic necessity for any organization that wants to make technology a force for innovation, without losing its soul.
In a world that values speed, coaching reminds us that depth is a competitive advantage.
And in a world saturated with data, it helps us stay alert to what can't be measured, but makes all the difference: trust, commitment, shared vision.
“Logic will take you from A to B. Imagination and audacity will take you where you want.” Albert Einstein
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